When a company states they carry out “web design” this doesn’t
usually mean they can only design websites. Below are some of the disciplines
of “web design” we work in:
Web design
The design of a website is more often than not what entices visitors
to interact with the site, and continue to use it. Having a well
designed website is essential to ensure you make the most of
the visitors that come your way. Whether you are starting from
scratch, looking to re-design a current website, or even just
refresh what you have, digimedia can develop and help your business.
Accessibility
Making a site look good isn’t the be all and end all though.
The site must be accessible to all. This means ensuring the site
is developed in conjunction with the web accessibility laws, set
out by the W3C and WAI. digimedia carry out all web design and
development in line with these UK laws. We will discuss with you
what level of accessibility your site needs to be (level 1, 2 or
3).
Usability
There is nothing worse than a website that doesn’t work as
it should. Ever typed in your UK postcode on a site, and the site
wasn’t able to find your house? Ever explicitly followed
the instructions to an online form and it still returns with errors?
At digimedia, we look into how a website can be used, not just
from our perspective, but also from a user’s perspective.
This can include usability testing from independent bodies, or
even pilot studies on a select amount of your target customers.
This is an important area in creating a web design and development
brief.
Web development
Developing a web brief is one of the first stages of building a
successful web business. How do we ensure what the brief outlines
is actually delivered in the final site? Its about looking at the
technology available and then matching it to what features are
required on the site, without over complicating matters. This is
what web design and more specifically web development, is all about.
digimedia can draw from many years experience in web development
to ensure your site delivers exactly what you require.
E-commerce
Amazon didn’t become a household name overnight. Indeed in
the first years of their existence, they struggled to make a profit.
E-commerce projects should be broken down into phases, so as to
not over stretch resources. Successful e-commerce sites have a
mix of creative web design for the visitor facing front end, a
technically excellent back end, and well thought out calls to actions,
placed across the site to encourage purchases. E-commerce sites
need to be backed up by good quality marketing, both traditionally
and online. digimedia enjoy working on e-commerce projects of all
sizes. Our aim is to ensure that your e-commerce and web development
project hits the ground running.
Content management
Sites that need to be updated and developed regularly are perfect
for the use of a content management system. These systems allow
different people to access different areas of the web site and
update news, text, images and other features. There are many
off the shelf content management systems available, all with
their own suitability based on budgets. digimedia can help select
the right system for your requirements.
Customer relationship
management
Getting visitors to your site is one thing – encouraging
them to return is a different skill. Techniques such as regular
emails, monthly newsletters, vouchers encouraging repeat purchases
and recommend a friend are just some ways that can be used to try
and entice visitors to come back. digimedia are able to assess
which techniques are best to employ for your site.
Hosting
The bedrock of any website is what hosting environment it sits
in. A site that crashes when too many visitors are on it is useless,
as is a site with hundreds of restrictions on due to over zealous
server administrators. At digimedia, it’s about finding what
your sites requirements are, and then finding hosting to match.
This is why hosting is one of the last things we will arrange for
you – after all, no-one really knows exactly what the site
will need until its almost been built!
digimedia offer these services across the UK from our Leeds office.
Contact digimedia today
to see how we can help with develop your web design and development
needs!
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